About
About Me
As a multidisciplinary designer, researcher, and educator, I work at the intersection of design, business, and academia.
I combine an ethnographic approach to design research and strategy, with a technical foundation in design, production and implementation to create meaningful experiences. Over the past decade, I've worked with clients ranging from startups to global corporations, in six different countries. This experience, coupled with my knowledge of design and business, means I can both create engaging experiences, and implement them effectively, efficiently, and at scale.
As a researcher, I focus on experiential and experimental design methods, with an emphasis on developing more equitable design processes. My pedagogical approach focuses on the integration of business and design, in the domains of behavioral economics, design leadership, and design management.
The name None More Blue comes from a blend of Miles Davis and Spinal Tap, which should tell you a lot about me. If you want to know more about how I think, check out my blog.
For more information, here’s my CV or visit my LinkedIn. If you have a project in mind, or just want to have a chat, feel free to send me an email.
Experience
University of Chicago Medical Center
Design Associate | Chicago | September 2023 - March 2024
I worked as a design associate at UCMC’s Center for Healthcare Delivery Science and Innovation, working with stakeholders across the health system in the design and implementation of innovative clinical processes and systems of care. This included revamping UCMC’s approach to Advance Care Planning, redesigning consent forms and creating new patient education materials for Clinical Trials and Penicillin Allergies.
Aspect
Design Director | Remote | April 2020 - December 2022
As a design director at Aspect, I was in charge of the experience design process, from research and strategy, through to concepts, and technical drawings. I worked with the leadership team to shape the firm’s design and business development process as well as the branding and marketing. For the first time, my role wasn’t to just create effective designs, but to work with clients and the management team to meet and set budgets, deadlines and do everything else required to run a successful firm.
Interbrand
Experience Designer | Mumbai | November 2018 - April 2020
At Interbrand’s Mumbai office, I was in charge of the experience design process, from design strategy and concept sketches, to 3D models, renders, presentations and technical drawings, for clients in India, Sri Lanka and Bangladesh. While the majority of my work focused on retail and commercial spaces, I also assisted the team with research, strategy, brand valuation and visual identity design. This experience taught me the importance of branding, and working with clients from different countries taught me how to adapt my process to ensure that designs accommodated for the nuances and sensitivities of different cultures.
FITCH
3D Designer | Mumbai | June 2016 - October 2018
Intern | Mumbai | May 2014 - June 2014
After a successful summer internship at FITCH’s Mumbai studio, I returned in 2016 to work on the 3D design team. While my core responsibilities were to design packaging, point-of-sale and retail environments, I also assisted branding and strategy teams with research, copy-writing, photography and visualization. Working for large client at an international design firm taught me what it takes to not only create compelling experiences, but to implement them efficiently and at scale.
Education
Masters of Design (M.Des)
Institute of Design - Illinois Institute of Technology | 2023
Masters of Business Administration (M.B.A.)
Stuart School of Business - Illinois Institute of Technology | 2023
Bachelor of Design (B.Des) in Industrial Design
Symbiosis Institute of Design | 2015
Conferences & Publications
Design Anthropology and the next evolution of the design process.
In: Daniel Raposo, Nuno Martins, Daniel Br and ão (eds)
Human Dynamics and Design for the Development of Contemporary Societies.
AHFE (2023) International Conference.AHFE Open Access, vol 81. AHFE International, USA.
Artifacts as a means to investigate alternate and future realities.
In: Tareq Ahram and Waldemar Karwowski (eds) Human Factors in Design, Engineering, and Computing.
AHFE (2024) International Conference. AHFE Open Access, vol 159. AHFE International, USA.
Textile ways of thinking as a trauma-informed design tool to research and understand communities
Ganesan, S. and Srikanth, N. (2024) at the Textile Society of America Symposium (2024) - Upcomin
Courses Taught
Herron School of Art and Design
Indiana University Indianapolis | August 2024 - Present
Fall 2024
601 Design Leadership Seminar
602 Design Management Seminar
512 / 408 Wicked Problems & Sensemaking
513 / 408 Design Methods for Framing Problems
Spring 2024
522 / 408 Design Methods for Ideating
523 / 408 Design Methods for Prototyping